PREMIER Hotel & Resorts has announced the appointment of Clare Mandell as Sales & Marketing Executive .

To be based at the Premier Group head offices, Clare will work in all marketing & advertising in liaison with the company’s communications agency, Celebrity Services Africa.

Having been “in marketing all (my) life”, after a stint with Primedia, Clare was intrinsically linked to the transformation of Buffalo Park to a multi-purpose venue during her tenure with the Border Cricket and played a significant role in securing the cricket franchise in East London.

“I am looking forward to the challenge of building the awareness and brand of the Premier Hotels and  Resorts nation-wide. I believe that the company has the potential to become a house-hold hotel name in South Africa,” says Clare.
Along with 10 hotels and conference venues in the mainstream of regional business and travel destinations in South Africa, Premier also manages the state-of-the-art East London Convention Centre.